GUILD EDUCATION
Getting Working Adults to College Success
White Paper
Understanding the “Why” for Working Adults.
One key to having working adults enroll and successfully complete higher education is to make sure students enroll to step it up, not just to do what's expected of them," writes Michael B. Horn.
There are 140 million full-time working adults, millions of whom have some college credit but no degree or have an associate's degree but no bachelor's, and at least 60 million of these adults work at companies that provide education benefits to assist with or reimburse their employees for their tuition payments in an effort to help upskill or retain the workforce.
Despite the benefit of having their education sponsored by an employer through tuition reimbursement or tuition assistance, fewer than 2% of eligible employees participate in education benefits programs sponsored by their employers.
This white paper explores the motivations that drive working adults to college, identifying the key characteristics of a student-centered online program that promotes success in college.
Download the White Paper
Webinar
Join Us Live on January 20, 2021 at 2PM ET
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Interested in learning more?
About the Author
Michael B. Horn
Senior Strategist at Guild Education, Award-Winning Author, & Co-Founder of the Clayton Christensen Institute
Michael B. Horn is a bestselling scholar on disruptive innovation with multiple books on education, including Choosing College: How to Make Better Learning Decisions Throughout Your Life and the award-winning book Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns. He is co-founder of the Clayton Christensen Institute for Disruptive Innovation and Senior Strategist at Guild Education.
Matthew Daniel
Principal Consultant, Guild Education
Matthew is a 15 year veteran of leading and consulting on talent development and learning transformations in Fortune 100s. As a principal consultant at Guild, he leads research and thought leadership on topics like the intersection of L&D and DEI, talent trends based on economic indicators, talent mobility, and the future of work. He works with current and prospective Fortune 500 clients to put together plans to upskill and reskill their talent to be ready for the Future of Work. Prior to joining Guild (by way of the acquisition of Entangled.Solutions), Matthew built his own consultancy focused on learning strategy, learning technology, and experience design for Fortune 100s including Nike, Cigna Healthcare, GSK, Microsoft, and General Motors. Additionally, Matthew has led enterprise learning technology and design for Capital One during their Digital Transformation.
Kevin Rockmael
Senior Principal of Marketing, Guild Education
Kevin is a Senior Principal of Marketing at Guild’s Learning Marketplace. He has worked in the education space as a marketer for 20+ years. Most recently Kevin served as Marketing Partner for the Entangled Group, a venture studio focused on helping education
technology companies catalyze growth. He has been a disabilities advocate for decades and supports future business leaders with disabilities through the Riordan MBA Fellows Program at UCLA.
About the Authors
Alex Cannon
Manager, Content & Marketing
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Anna Jiang Edwards
Business Development Executive
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Lisa McIntyre-Hite, PhD
Business Development Executive
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Did you know?
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"Traditional admissions requirements such as standardized admissions exams fail to capture the learning they have acquired while working and managing a family."
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